Rhetoric
Aristotle: Rhetoric is the faculty of discovering in any particular case all of the available means of persuasion.
Andrea Lundsford: Rhetoric is the art, practice, and study of human communication.
All info-graph-ics below are examples of visual rhetoric created by WLC using Alt Presentation Platforms and Accessories.
CREATOR
CONTEXT
= All the events and circumstances surrounding what you are creating
CREATION
AUDIENCE
Rhetorical Situation = the relationship between all of these elements.
LOGOS
ETHOS
Logic, Facts, Reason, Statistics, Hard Data, Supporting Evidence
Credibility, Character, Authority, Legitimacy, Reputation, Authenticity
Rhetorical Appeals
PATHOS
Emotions, Empathy, Feeling, Mood
Data for the following visual rhetoric was compiled primarily using the Mission Statements and websites from all 43 schools in the Aicad Consortium, plus its 3 International Affiliate Schools.
Percentages of First-Year Writing Classes in Higher Education
Created on 11/03/2014 by WLC using Emaze.com.
Tag Horse of the AICAD Schools' Mission Statements
Compiled and created by WLC in 08/2014, recompiled on 11/05/2014 using Tagul.com, Emaze.com, and Google Search.
community (58)
diverse (38)
professional (28)
society (26)
responsibility (20)
world (18)
committed (18)
global (17)
interdisciplinary (7)
collaboration (11)
human (5)
writing (4)
humanistic (3)
Note that textually, "collaboration" is at the low end of the pack, and not front-and-center.
Frequency the Collaborate* Appears on Websites of AICAD Schools
Graph created by WLC on 11/01/14, using Emaze.com and PhotoFiltre 7.